Direct Mail Marketing
Consider your audience!
Published July 22, 2014
Although digital marketing receives a lot of attention these days, the tried-and-true method of direct mail is still relevant and can be highly effective when implemented in the right way. Timing is one factor to consider when planning to send out a direct mail offer, but the form of the mailing itself is just as important. Depending on what you’re marketing, a brochure, letter or catalog might … Read more »
Tips for an effective direct mail marketing campaign
Published June 30, 2014
When you have a new product and need to get the word out, advertising is one option, but can be expensive and time-consuming to implement. Direct mail marketing offers businesses a different way to help their target audience learn about products and services, without breaking the bank. With direct mail, you can reach customers and offer to deliver the solution to their exact problem, right into their … Read more »